During loading of data sources and records, Entity Resolution and subsequent matching occurs immediately as your data is observed. There are three levels of matching outcomes that can result.
Records we found that represent the same person or organization, also referenced as duplicates. You can expect to see the majority of matches containing matching attributes that include:
- Identical or similar names
- Address, phone or email address
- Birthdate and identifiers if supplied
There definitely won’t be any important differences at this level, e.g. different unique identifiers such as SSN, Account Numbers, Passport etc
- Possible Match
Records have matching values that would ordinarily represent the same person or organization, yet there are also important non-matching attributes holding them apart. They likely have:
- Possibly weaker name match
- Matching address, phone, email or identifier
- A different birthdate, gender or identifier
- Possibly Related
Records only share one or two pieces of information with each entity. Usually these are just matches on addresses, phones, or emails which is often their spouse or child’s record. We include these as sometimes the names can be so badly entered that it could potentially be the same person and/or interesting correlations can be gleaned.
When entity records have not met any of these possible outcomes they are considered singleton entities. That is Entity Resolution has not determined they are the same or similar enough to other entity records currently loaded.